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Imagine a scene that has occurred countless times in the 100 years we’ve been in business. We’re in the front yard of a New England home amidst several feet of freshly fallen snow. Two girls are playing together with reckless abandon. Snowballs are being thrown with a carefree sense of joy. The innocence of childhood is alive and well. And you get the feeling that they could stay out there all day – thanks to the Coldpruf garments that are keeping them warm.

Our values of hard work, trust, and commitment to family, community and American ingenuity, are why Coldpruf is among the largest suppliers of thermal underwear anywhere. Whether skiing Nordic trails, snowshoeing, or having an old-fashioned snowball fight, playing outside will always endure, as will the legacy of Coldpruf. Here’s to the next 100 years.